Iceland is a visual masterpiece, where fire and ice meet to create one of the most stunning landscapes on Earth. From towering waterfalls and black sand beaches to volcanic craters and vast glaciers, this small island nation offers a cinematic playground for filmmakers and content creators. At Hero, we specialize in video production in Iceland, providing full-service solutions for brands, agencies, production houses, and creators worldwide.
Whether you’re shooting a commercial, documentary, music video, branded content, or a feature film, Iceland offers a setting that elevates your story—and Hero ensures every detail is covered from concept to final cut.
Why Iceland Is the Perfect Filming Destination
There’s a reason why major films and series like Game of Thrones, The Secret Life of Walter Mitty, Interstellar, and Batman Begins have been shot in Iceland. The country offers an otherworldly setting that can represent anything from a remote Arctic tundra to an alien planet.
For video production, Iceland’s biggest advantage is the sheer diversity of landscapes available within a relatively small geographic area. With Hero as your production company in Iceland, you can access:
- Glaciers, volcanoes, and lava fields
- Black sand beaches and basalt columns
- Geysers, hot springs, and geothermal zones
- Remote fjords and highland valleys
- Quaint villages and urban scenes in Reykjavik
From visual variety to accessible locations, Iceland has it all—and Hero helps you navigate it with ease.
The Hero Difference: Local Expertise, Global Standards
Choosing a local production company in Iceland like Hero means working with a team that understands both the terrain and the international production process. We blend our deep local knowledge with global production standards to deliver seamless shoots that stay on schedule and on budget.
Our services include:
- Creative development and concept planning
- Location scouting and permitting
- Equipment rental and crew hiring
- Casting, wardrobe, and set design
- Transportation, lodging, and catering logistics
- Aerial drone filming and specialty camera work
- Post-production editing, grading, and delivery
With Hero, you’re not just hiring a vendor—you’re partnering with a team that’s as invested in your story as you are.
Location Scouting and Permits Made Simple
Finding the right location is more than half the battle. Iceland’s remote terrain can be tricky to navigate, and many areas require permits—especially national parks, private lands, and protected zones.
At Hero, we provide location scouting services tailored to your vision. Our experienced scouts know Iceland inside and out, and we’ll help you discover iconic landmarks or hidden gems that fit your project’s tone, style, and budget.
Once locations are selected, we manage the permitting process from start to finish. We work closely with local municipalities, national agencies, and private landowners to secure:
- Filming permits for public and protected land
- Drone usage permissions
- Road access and vehicle permits
- Insurance documentation
- Environmental and safety compliance
You bring the idea—we’ll secure the access.
Commercial Video Production in Iceland
If you’re producing a commercial or branded campaign, Iceland offers a dramatic stage that commands attention. Hero has supported brands across industries—including automotive, fashion, lifestyle, tech, and tourism—delivering high-impact visuals that resonate with audiences across platforms.
Some key advantages of commercial video production in Iceland include:
- Fast location changes due to short travel distances
- Incredible natural lighting during golden hours and summer’s midnight sun
- Strong visual storytelling potential with minimal need for VFX
- A unique brand identity when shot in dramatic settings
Our crew knows how to work fast in changing weather conditions and make the most of every shooting day, without compromising quality. That’s why global brands trust Hero as their go-to production company in Iceland.
Music Videos That Echo Emotion
Iceland is a dream location for music videos. The dramatic, moody landscapes amplify emotional storytelling, making it a favorite among musicians, record labels, and directors looking for more than just a backdrop. With our team at Hero, music videos are crafted with care, creativity, and precision.
We help artists build visual narratives that align with the tone, rhythm, and meaning of their music. Our support includes location curation, stylists, art direction, drone footage, and lighting design—bringing every frame to life.
From serene glacier lagoons to fiery volcanic cliffs, Hero turns Iceland’s raw energy into cinematic poetry.
Drone and Aerial Cinematography in Iceland
Few countries offer aerial perspectives as awe-inspiring as Iceland. The contrast between ice and lava, rivers and mountains, makes for unforgettable drone footage.
Hero offers professional drone services that comply with all Icelandic Civil Aviation Authority regulations. Our licensed drone pilots are experienced in capturing:
- High-altitude wide shots
- Tracking vehicle movements on scenic roads
- Overhead flyovers of glaciers and waterfalls
- Smooth 360-degree panoramic views
If you’re integrating aerial shots into your video production in Iceland, Hero ensures they’re captured safely, legally, and artistically.
Year-Round Production Opportunities
Each season in Iceland tells a different visual story. Hero helps clients choose the best time of year based on creative goals and logistical feasibility:
- Summer (May–August): Long daylight hours, midnight sun, lush green landscapes, and accessible highlands.
- Autumn (September–October): Colorful foliage, misty mornings, and a mix of sun and dramatic skies.
- Winter (November–March): Snow-covered terrain, ice caves, and northern lights. Ideal for atmospheric or magical themes.
- Spring (April–May): Melting snow, fresh moss, and unpredictable weather for raw natural effects.
We help you prepare for Iceland’s famously changeable weather and adapt production plans as needed—rain, wind, or shine.
Sustainable Filmmaking with Hero
Sustainability is one of Hero’s core values. We recognize the importance of protecting Iceland’s delicate ecosystems and reducing our environmental footprint. Our eco-friendly production practices include:
- Using local crew and talent to reduce travel emissions
- Minimizing single-use plastics on set
- Encouraging digital workflows for call sheets and scripts
- Choosing electric or hybrid vehicles when available
- Offsetting carbon emissions through verified programs
When you work with Hero, you’re choosing a production company in Iceland that cares about the land as much as the image.
Budgeting and Cost-Efficiency
Many people assume that shooting in Iceland is expensive. But with the right production partner, it can actually be cost-effective. Hero helps clients create realistic budgets and avoid costly mistakes through:
- Local crew and vendor sourcing
- Efficient scheduling and route planning
- Bundled equipment rental packages
- Transparent pricing with no hidden fees
- Access to tax incentive consultation (for qualifying projects)
We’re upfront about costs and committed to maximizing production value within your budget.
Case Study: International Fashion Brand
One of our recent projects involved a global fashion brand looking to capture a new line against dramatic backdrops. The brief called for:
- Three unique landscapes in two shooting days
- Drone footage and stylized camera work
- Minimal post-production
Hero handled all pre-production, secured drone and location permits, and organized a mobile unit that shot on a black sand beach, a geothermal field, and a moss-covered lava plain—all within 48 hours. The campaign generated millions of views on social platforms and received industry recognition for its visual impact.
This is just one example of how Hero brings international quality to video production in Iceland.
The Hero Workflow: How We Bring Stories to Life
We believe that great video production is equal parts planning and passion. Our workflow is designed to ensure a smooth process for every client:
- Consultation: We listen, learn, and align with your creative goals.
- Pre-production: We handle permits, locations, logistics, and crew.
- Production: We manage the shoot efficiently and safely, even in remote areas.
- Post-production: Optional editing, grading, sound, and delivery services.
- Wrap and Follow-up: We make sure you’re satisfied and your assets are ready to publish.
Hero takes the pressure off, letting you focus on creativity and storytelling.
Work With Hero: Your Trusted Production Company in Iceland
When it comes to video production in Iceland, Hero is more than a service provider—we’re your local creative ally. With decades of combined experience, a trusted network, and a passion for storytelling, we deliver cinematic results with professionalism and heart.
Whether you’re a brand, director, creative agency, or independent filmmaker, Hero can help you unlock the visual magic of Iceland while staying organized, safe, and cost-effective.
Ready to bring your story to life in Iceland? Contact Hero today and let’s create something unforgettable together.
